Cebuana Lhuillier, the Philippines’ foremost microfinance services provider, has earned global recognition after winning ten Gold Globee® Awards for Innovation at the 2025 Globee® Golden Bridge Awards. The company’s latest achievement reinforces its leadership in financial inclusion, digital innovation, and corporate social responsibility within the microfinance industry.
The Globee Awards, one of the most respected international business award programs, celebrate outstanding achievements in innovation, leadership, and organizational performance. Cebuana Lhuillier’s ten-Gold win stands as one of the strongest performances by a Filipino company in the event’s history, marking a significant milestone in the firm’s ongoing commitment to transforming financial access across the region.
Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier, said that the recognition highlights the company’s mission to drive innovation and empower communities through financial solutions.
Among the ten Gold distinctions, Lhuillier personally received three top individual honors: Executive Achievement of the Year, Lifetime Achievement Award, and Maverick of the Year. These awards underscore his visionary leadership and his contributions to shaping Cebuana Lhuillier’s growth strategy and long-term vision.
The company also earned Gold Awards across key corporate categories, including Achievement in Finance — a consecutive win that highlights its strong financial performance — along with Company of the Year | Diversified Services and Company of the Year | Financial. These distinctions affirm Cebuana Lhuillier’s diversified service portfolio and its ability to adapt to evolving financial technologies and customer needs.
Meanwhile, Mike Sena, First Vice-President and Chief Marketing and Communications Officer, was once again named Marketing Executive of the Year for his leadership in expanding Cebuana Lhuillier’s brand presence and strengthening customer engagement through data-driven campaigns and community partnerships.
Cebuana Lhuillier’s community-centered initiatives also gained international recognition. The Money Guro program, an online financial education video series hosted by Lhuillier, won Gold for Corporate Social Responsibility Program of the Year (Asia-Pacific) and Excellence in Content Marketing. Additionally, the Iponventure initiative, which promotes financial literacy and early saving habits among Filipino youth, earned Gold for Best Corporate Social Responsibility (CSR) Initiative.
With its 10 Gold Globee Awards, Cebuana Lhuillier continues to prove its strength as a global leader in microfinance innovation. Beyond the accolades, the recognition serves as a validation of the company’s long-term mission: to make financial tools and opportunities accessible to all Filipinos and to strengthen the nation’s position in the global financial landscape.