Indonesia’s top-selling pet food brand BOLT has officially entered the Metro Manila market, bringing its range of cat and dog food products to Filipino pet owners as part of a broader nationwide expansion in the Philippines.
Manufactured by CPPETINDO, BOLT offers complete and balanced pet food positioned to provide certified nutrition at accessible price points. The company said its entry into the Philippine market comes as more Filipino pet owners increasingly regard their animals as members of the family and pay closer attention to nutrition, ingredients and health benefits.
“Metro Manila is one of the most dynamic, fast-growing, and passionate pet-loving markets in the country. Filipino pet parents are becoming more discerning about pet nutrition, demanding better ingredients and visible health benefits for their companions,” according to CPPETINDO CEO Paulius Juta.
“Top-tier pet care shouldn’t carry a luxury price tag. BOLT is officially launching to bridge that gap — delivering uncompromising quality at a price point every pet parent can afford,” he added.
BOLT’s cat food formulations are designed to support urinary tract, dental and eye health, while its dog food products contain digestible proteins, antioxidants, Vitamin C, Vitamin E and Selenium to support immune function and bone and joint development.
The products also contain essential vitamins and minerals, along with Omega-3 and Omega-6 fatty acids to support healthy skin and coats.
According to the company, BOLT products are manufactured in facilities certified under Good Manufacturing Practice (GMP) and Hazard Analysis and Critical Control Points (HACCP) standards. The brand also carries Indonesia’s Veterinary Control Number (NKV) hygiene certification and formulates its products in accordance with Association of American Feed Control Officials (AAFCO) nutritional standards.
BOLT, which has received Superbrands recognition, offers both dry and wet food products for cats and dogs across different life stages.
Its feline range includes Adult Tuna, Adult Salmon and Mother & Kitten Salmon dry food, as well as canned and pouched wet food containing taurine to support heart and eye health. Its canine range includes Beef and Lamb variants as well as formulations for small-breed adult dogs and puppies.
Products are offered in various package sizes, from individual pouches and cans to larger bags, allowing consumers to choose according to their pets’ needs and household budgets.
The Metro Manila launch marks the first stage of CPPETINDO’s longer-term expansion in the Philippines. Through an exclusive partnership with A.D. Gothong, BOLT plans to establish distribution across Luzon, Visayas and Mindanao.
“BOLT’s expansion in Metro Manila is more than a product launch — it is the start of a lasting promise to Filipino pet parents,” Juta said.
“Through strong, strategic alliances with A.D. Gothong, we are investing heavily in the local market for the long haul. We look forward to growing alongside the Philippine pet care community and making high-quality nutrition a reliable standard for every home,” he added.
With its Philippine expansion, BOLT is positioning itself as an affordable alternative for Filipino pet owners seeking internationally certified nutrition and a broad selection of food products for their cats and dogs.