MS. Aura Philippines, the local version of an international pageant and operating in the Philippines under Charmed Entertainment Production, announced that it had recently inked a deal with the largest social entertainment app in the Philippines called Kumu.
The pageant aims to revolutionize the way Ms. Aura Queens connect and collaborate with the public through the partnership with Kumu.
Under the partnership, Kumu will integrate live streaming into the Ms. Aura Queens’ pageant experience.
As part of the partnership, interested applicants for the pageant are asked to upload the following videos on Kumu:
● 59 seconds audition video (use the hashtag #MSKUMUAURA #MSAURAonKUMU
● live streaming of a day in the life of a Queen
The Miss Aura International competition ushered in a new modern woman who possesses Beauty, Body, Brains and Behavior, with a whole new level of criteria never been seen in beauty pageants worldwide.
In addition to the exciting parts of the competition showcasing the lovely candidates, there will be a large spectator presence and on-site media attention.
Watch out for this year’s Ms. Aura International Pageant, made even bigger and better by Kumu.