Etiqa Philippines, a member of the Maybank Group, has officially launched its Takaful line of products, marking a significant milestone in the Philippine insurance industry. The grand launch took place on July 10, 2025, at the Grand Hyatt Manila in Bonifacio Global City, and signaled Etiqa’s commitment to introducing ethical, inclusive, and Shariah-compliant insurance solutions to Filipino consumers.
The launch event was attended by prominent figures from both the public and private sectors, as well as representatives from the diplomatic community. Among the distinguished guests were Fauziah Hisham, Chairperson of Etiqa International Holdings; Mohd Din Merican, Chairman of the Etiqa Philippines Board; Dato’ Abdul Malik Anthony, Ambassador of Malaysia to the Philippines; Kamaludin Ahmad, Group CEO of Etiqa Insurance & Takaful; Anthony Lou Bernabe, President and CEO of Etiqa Philippines; and Atty. Jayson P. Lopez, Deputy Commissioner of the Insurance Commission.
Takaful, rooted in Islamic principles of mutual assistance and shared responsibility, offers an ethical approach to insurance. Participants contribute to a pooled fund designed to support members in times of need. Any surplus from the fund is redistributed fairly among participants. Investments made through Takaful strictly comply with Environmental, Social, and Governance (ESG) standards, deliberately avoiding sectors such as gambling, tobacco, and alcohol.
“This is a significant milestone, not just for Etiqa but for the Philippine insurance industry as a whole,” said Anthony Lou Bernabe, President and CEO of Etiqa Philippines. “Through Takaful, we are offering a more inclusive, ethical, and affordable way of protecting Filipinos. We are proud to be one of the pioneers bringing this globally respected insurance model to our country, reaffirming our commitment to financial inclusivity.”
Etiqa Philippines recently secured regulatory approval for its flagship Takaful Personal Accident product. This product provides affordable coverage for accidental death, permanent disability, medical expenses, and daily hospital cash allowance. It is designed to be an accessible solution for Filipinos seeking Shariah-compliant protection options.
Looking ahead, Etiqa plans to expand its Takaful offerings with additional life and non-life products in the pipeline through 2026. These developments are expected to solidify the company’s position as a key player in promoting ethical and inclusive insurance solutions in the Philippines.
Through its pioneering efforts in Takaful, Etiqa reaffirms its commitment to promoting not just financial security, but also community well-being and dignity — staying true to its vision of making the world a better place through responsible and inclusive insurance solutions.

